Gavin Omar DixonTechnology is changing Laboratory MedicineAutomation is rapidly dominating the space of Laboratory Medicine and soon Medical Laboratory Scientists will have to trained as…Apr 21, 2019Apr 21, 2019
Gavin Omar DixonPersonal Branding in Laboratory MedicineWhen people say your name, what is the first thing that comes to their mind? That is your brand. Everyone has a brand. You are a business…Apr 7, 2019Apr 7, 2019
Gavin Omar DixonPatients and the Medical LaboratoryI am Gavin Omar Dixon (Medical Representative) and a Medical Technologist by training.Mar 10, 2018Mar 10, 2018
Gavin Omar DixonSelling on Social MediaSalespeople have an excellent opportunity in the form of Social Media to build relationships with customers from all around the world…Jan 3, 2018Jan 3, 2018
Gavin Omar Dixon“Medical Laboratory” in Search enginesHave you ever typed the search query “Medical Laboratory” in a search engine such as Google and were you satisfied with the search results…Jan 2, 2018Jan 2, 2018
Gavin Omar DixonIs procrastination your enemy?When was the last time you felt as if procrastination is stealing your time?Dec 29, 2017Dec 29, 2017
Gavin Omar DixonDigital marketing transforms Lab MedicineHave you ever been interested in online marketing by leveraging the power to avoid obscurity, convert leads and drive sales via the…Dec 8, 2017Dec 8, 2017
Gavin Omar DixonEffect of Product Sourcing Strategy on SalesIf customers (Physicians/Patients) object to a Medical laboratory product or service, it is likely your product sourcing strategy is wrong…May 6, 2017May 6, 2017
Gavin Omar DixonSourcing the right YouYou, the Medical Technologist, is the first product that you have to sell to your customer. There is a portion of every Medical…May 6, 2017May 6, 2017