Geoff PedrickWhat is my role?I never know what to do in situations like this. No matter how I try, as a well-off white male, I can’t truly empathize with those in our…Jun 1, 2020Jun 1, 2020
Geoff PedrickAttracting New Customers — Divvy*This was an educational exercise only. The “client” was not involved in the creation or execution of this project. Any original content is…Aug 23, 2016Aug 23, 2016
Geoff PedrickWeb Design — eCommerce Toy StoreThis project was done as an education exercise emphasizing research and prototype testing.Aug 8, 2016Aug 8, 2016
Geoff PedrickLessons from a Design SprintThe first project for my UX class was a sprint — figure out your problem, interview users, build a prototype and test it all in a week…Jul 23, 2016Jul 23, 2016