Geoff Yost – Medium

Geoff Yost

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My (classy, bougie, ratchet, sassy, moody, nasty,) anonymous TikTok friend.

The algorithm “introduced” us. Now, there’s an unexpected, one-way kinship.

Nov 23, 2020

My (classy, bougie, ratchet, sassy,
moody, nasty,) anonymous TikTok friend.

Nov 23, 2020

Tiny, decent things: losing the spelling bee, friendships, digital memory, Portuguese fish tins…

I’ve had to deal with the IRS and AAA this week if you were wondering how my life’s going. Here’s a late newsletter, with a new format I’m…

Apr 9, 2021

Apr 9, 2021

Tiny, decent things: sneaker stocks, wooden skyscrapers, designing parks, VC thinking, and a shot…

Every child hates going to the doctor for one simple reason: generally, when you’re there, you’re not having a good time. Negative…

Mar 12, 2021

Mar 12, 2021

Tiny, decent things: pasta sandwich, short afternoon walks, poetic diversions, ❤️💝♥️💞💛, and…

O, Wind, If Winter comes, can spring be far behind?

Mar 5, 2021

Mar 5, 2021

Tiny, decent things: melting fonts, feline philosophy, a recipe for this weekend, and the bar…

Last spring, as the quarantine days became weeks, turned to months, and to seasons, our language for the pandemic’s pace changed; we are…

Feb 26, 2021

Feb 26, 2021

Tiny, decent things: rainbow bookshelves, turning red states blue, single-purpose websites, and…

My computer is at the Genius Bar, currently being diagnostically probed for the problems I reported to Apple this week. They’re small as…

Feb 19, 2021

Feb 19, 2021

Tiny, decent things: making up holidays, Prince, an exclusive website, and Maximus the pup

Feb 12, 2021

Feb 12, 2021

5 things that made my week

Jan 29, 2021

Jan 29, 2021

For the first time at the polls, I’m going to use the “dummy button”

I had a civics teacher, I think in middle school, who used to refer to the straight ticket option on a ballot as the “dummy button.” It’s…

Nov 1, 2018

For the first time at the polls, I’m going to use the “dummy button”

Nov 1, 2018

Cabbage Pancakes and Crisis Communications: a lesson

Local favorites, Xiao Bao Biscuit and Tu, were caught charging customers extra sales tax on every bill, a 2.5 percent surcharge that was…

Feb 10, 2018

Feb 10, 2018

Geoff Yost

Geoff Yost

I’m a consultant in Charleston, S.C. helping people, small businesses, and non-profits develop new ideas and solve consequential problems. yoststrategy.com.

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