Today, Spartan Labs is excited to announce Puddle. Puddle enables community builders in Web2 and Web3 to easily mint, manage, get insights and engage their community via the use of NFTs.
Over the past few years, many of the world’s most innovative and forward-thinking brands have begun exploring Web3 and using NFTs to level up their communities and reach new audiences. However, most others are still hesitant to dip a toe into the opportunities presented by this technology.
High barriers prevent Web2 communities from exploring this new frontier:
- Knowledge gap — the learning curve required to create and launch an NFT is incredibly steep and can be confusing due to the use of jargon and specialized vocabulary that makes it difficult for non-crypto-natives to understand.
- Technology gap — the tools available are not easy to use, and often require a developer or design agency to work with you and your project for weeks at a time.
- User Experience gap — the user experience of creating and managing NFTs is unintuitive and overly complicated, with maintenance taking too much time away from the actual creating and building!
That’s not to say there aren’t builders out there trying to tackle these problems! In the past few months, new no-code NFT tools have come on the market with the intention to make the NFT creation process easier.
So, why do we need another no-code NFT tool?
Because minting an NFT is just the first step and that’s the easy part. What happens after you launch an NFT is where the fun starts.
We believe that NFTs are the future of CRM, where brands and community owners will use NFTs to connect with and reward their loyal customers or superfans and with Puddle, we are building out that toolkit to help them do more with NFTs.
Puddle consists of four core components:
- Create: Mint NFTs easily within minutes using our no-code NFT launcher.
- Manage: Create a minting page with just a few clicks and our easy-to-use templates, and share it to Twitter, Discord or even embed it on your website or store.
- Understand: Track campaign results and monitor the health of your community with actionable insights from our community dashboard.
- Engage: Give your NFTs utility by creating allowlists, managing rewards, running raffles and quests, and token-gating content.
Launching on Flow, the normies’ blockchain
Puddle is also excited to be launching first on Flow, a blockchain designed for sustainability, security, and high speeds at a low cost. We strongly believe in the mission of Dapper Labs, the company behind the Flow Blockchain, and their mission to bring blockchain to the mainstream, and we’re excited to partner with them to debut Puddle.
Puddle enables brands to create utility NFTs that level-up their community and connect digital experiences with the physical. The possible use cases are endless:
- As a brand, you can use Puddle to build a future-forward loyalty programme to deliver new campaigns and quests that can excite, engage, and reward your community.
- As a creator, you can use Puddle to communicate, connect, and offer true fans exclusive benefits and content.
- As an event organizer, you can use Puddle to issue digital mementoes, raffle-off exclusive backstage passes, counter scalpers and innovate on the event experience.
With Puddle, we’re on a mission to onboard the next generation of brands and communities into Web3, to empower brands and community builders to use NFTs to co-create value for all, and our journey starts today.
What’s next?
We’re working hard to release Puddle to the public as soon as possible.
If you are a brand, creator or event organizer and wish to find out more about our platform, join the waitlist today and one of our team members will reach out to schedule a 30-minute demo call with you.
Want to reach out to us separately? Send us an email at hello@getpuddle.co or follow us on Twitter and send a DM.
We look forward to hearing from you and let’s kickstart the next phase of CRM using NFTs today!
