RebelMind Communications – Medium

RebelMind Communications

RebelMind Communications

Put Your Brand Narrative to Work

Even though you poured all that time, sweat, and tears into your company’s core narrative, it’s not a precious thing you should keep under…

Jun 3, 2015

Jun 3, 2015

RebelMind Communications

Why Brand Building with Ballsy Content is Key to SEO

In the not-too-distant past, SEO experts paid little attention to online brand building. Why bother? The way SEO worked, brand wasn’t that…

May 22, 2015

May 22, 2015

RebelMind Communications

The 3 Ps According to Method: Purpose, Personality, Product

Is cleaning the house your idea of a good time? If so, you and I are very different. But — as the saying goes about writing — I love having…

May 13, 2015

The 3 Ps According to Method: Purpose, Personality, Product

May 13, 2015

RebelMind Communications

Story, Story Everywhere, But Not a Drop of Engagement

Story is often touted as the silver bullet for communications and engagement. Unfortunately, as many a copywriter and videographer charged…

May 12, 2015

Story, Story Everywhere, But Not a Drop of Engagement

May 12, 2015

RebelMind Communications

Building Brand With Content & Events: The Video Wizards at Wistia

Wistia is a professional video hosting platform offering analytics and video marketing tools. With a laser focus on engagement, viewing…

Apr 30, 2015

Apr 30, 2015

RebelMind Communications

Seuss Out Best Practices: Brand Communications Lessons From the Doctor

From whimsical tales to personal philosophies… Pick up a Dr. Seuss book today and there’s still a relevant lesson inside.

Mar 2, 2015

Mar 2, 2015

RebelMind Communications

Why Purpose-Driven Branding without Customer Input is Like One Hand Clapping

When we float the idea of big purpose branding among a group of company leaders, a funny thing happens. People immediately start…

Feb 12, 2015

Why Purpose-Driven Branding without Customer Input is Like One Hand Clapping

Feb 12, 2015

RebelMind Communications

Your Company Brand Narrative — Dead or Alive?

If your company narrative isn’t living in your culture, campaigns, and communications, it’s like the Dead Sea scrolls. Interesting for…

Feb 12, 2015

Feb 12, 2015

RebelMind Communications

For Better Brand Storytelling, Learn From Jane Austen

40 Million views. 200,000 subscribers, 800 pieces of fan fiction. How did the Lizzie Bennet Diaries (LBD), an award-winning transmedia web…

Feb 12, 2015

Feb 12, 2015

RebelMind Communications

The Power of Art and Symbols in Brand Communications

The sustainability movement, by virtue of its subject matter, has built-in emblems of conservation that are clear and emotionally engaging…

Feb 12, 2015

Feb 12, 2015

RebelMind Communications

RebelMind Communications

Purpose + story = Hearts & minds | Creative brand makers challenging the status quo in communication and content

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