Gifto News Roundup- Week of October 30th
New Strategic Partnership & Improvements to Gifto in Uplive
Strategic Partnership with Atlas Protocol aims to revolutionize on-chain marketing and advertising

Gifto’s strategic partnership with Atlas Protocol will revolutionize on-chain advertising and marketing. Check out our official statement below:
“Gifto has announced a strategic partnership with Atlas Protocol (ATP) , the world’s largest social entertainment blockchain ecosystem, that aims to realize a visionary model for on-chain marketing and advertising. Atlas Protocol is incubated by Nebulas Labs and the xGoogler Blockchain Alliance (xGBA). The founders of Atlas Protocol and GIFTO worked at Google for several years and draw on a rich well of online advertising expertise. GIFTO supports Atlas Protocol’s belief that by understanding the value of user behavior, interactive advertising can revolutionize marketing in the blockchain industry. Atlas Protocol will work closely with GIFTO, using its virtual gifting technology as an entry point for exploring interactive advertising as a medium. These two projects are dedicated to exploring the market together, and expanding the Blockchain Interactive Advertising Traffic Alliance.”
Gifto kicks off charity livestream with Justin Park
Gifto partnered with Justin Park to run a charity livestream campaign for Childfund, a non-profit organization dedicated to helping underprivileged children. Thanks to new enhancements to the Gifto wallet, viewers were able to seamlessly watch the livestream and donate GTO. With Justin taking fan requests for song covers, it’s not hard to imagine how fun it was to donate to hear your favorite song live. This was just the first of a series of livestreams, and our charity campaign will last through December. Follow our Twitter to know which celebrity\influencer will be next in the relay and donate to Childfund this Christmas Season!

GIfto CEO Andy Tian will host ‘Ask Gifto Anything’ this week!
Andy Tian will be hosting an AGA this Friday at 10:00 AM (Beijing) with the Gifto community to share important updates on what Gifto has been up to in Taiwan. This is your chance to ask your questions directly to Andy (A.K.A. “The-Man-in-Pink”) and get more info on Gifto’s plans for Q4. In addition, Dylan Park, head of Gifto Korea, will also be on-hand to provide insight into the Gifto Korea Q4 roadmap. Follow our channel, Gifto Official EN, on Uplive now to receive notifications when we go live!

Gifto in Uplive Gets Even Better with the “GiftoPacket”!
In the latest Uplive software update, Gifto added a new feature to make the streaming experience for Giftoers in Uplive even better! With the new “Gifto Packets” gift, streamers or viewers can send Gifto in a digital envelope to everyone in the stream. The Gifto Packet is a unique take on the famous Chinese ‘Red Packet’ where you can gift money to friends in group chats over WeChat. Now with the Gifto Packet you can essentially airdrop crypto to other followers in the stream. In order to collect the ‘airdropped’ crypto you must be the first to click on the red packet in the comments. The red packet will be divided among the first couple of people who click to open it! Anyone who is quick enough can get a share of the packet, creating streams that have the potential to immediately become a race to get as much GTO as possible. Hosts can even do an “airdrop” livestream to attract new users and create more exposure for Gifto in Uplive! However, shareable packets aren’t the only thing the new update brought to Gifto, as users should now notice that the “GIFTO” tab is more visible in Uplive’s UI. This is just another step along path to make Gifto operate more seamlessly in Uplive and enhance the virtual gifting experience.

