Gijs den HartogWhen You Need (and Don’t Need) a CFONot many people would say that finance is the most exciting part of running a startup. Unless by “exciting” they meant “a rollercoaster of…Sep 25, 2023Sep 25, 2023
Gijs den HartogGet your Startup funding right: on Pricing, Cognitive biases and Unit EconomicsMore often than not, revenue projections are overly optimistic. Cognitive biases and entrepreneurial spirit almost guarantee that future…Aug 14, 2023Aug 14, 2023
Gijs den HartogHow to Pay for Your Growth (Capital)Whoever came up with the saying “more money, more problems” must not have run a successful startup. Lack of money is the most common reason…Jun 13, 2023Jun 13, 2023
Gijs den HartogUnderstanding the balance sheet can make or break start-ups.Founders will have a hard time growing their business (let alone fundraising) if they don’t understand the balance sheet.Mar 27, 2023Mar 27, 2023
Gijs den HartoginEntrepreneurship HandbookFounders Are Raising Too Much Money, Here’s What They Should Do InsteadHow to calculate if, and what, you actually need to raiseAug 2, 20221Aug 2, 20221
Gijs den HartoginEntrepreneurship HandbookChildren believe in unicorns. Investors believe in racehorses.Investing in startups can be risky business. And you need more than your gut feeling to place a good bet.Mar 16, 20221Mar 16, 20221
Gijs den HartoginEntrepreneurship HandbookHow a SaaS Startup Grew Their Sales Team and Increased Revenue with Non-Equity VC FundingHave you ever had so many people want to use your product that you couldn’t keep up with demand?Feb 21, 2022Feb 21, 2022