Gina HughesinOgilvy XDRemote usability testing - same same but differentWe always opt for face-to-face usability testing sessions over using quant. style online testing. We find this way gives us participants…Nov 24, 2020Nov 24, 2020
Gina HughesEliminating dead endsDexus.com was suffering from a high bounce rate, with the majority of traffic looking for Investor information. The site didn’t reflect the…Aug 15, 2020Aug 15, 2020
Gina HughesinOgilvy XDTake it on, and take it easyAt one of Halcyon’s leading over 50’s lifestyle villages in Australia.Aug 14, 2020Aug 14, 2020
Gina HughesinOgilvy XDStreamlining processSaving time, for those saving lives.Aug 13, 2020Aug 13, 2020
Gina HughesinOgilvy XDRaising a generation of safe driversAAMI, Australia’s leading insurance company knew young drivers were the most at-risk. In fact, young drivers are 30x more likely to have…Jun 23, 2020Jun 23, 2020