Ginny Neta FarrisThe Easy Way to Rate Nonprofit Email Subject LinesIf your nonprofit sends out acquisition, appeal, stewardship, thank you or any other type of emails, then you want to do whatever is in…Feb 13, 2020Feb 13, 2020
Ginny Neta FarrisHow to Get the Most out of Your Nonprofit CopywriterYou just hired a freelance copywriter to write a direct mail letter. She asked for your controls and any pamphlets, brochures and flyers…Feb 12, 2020Feb 12, 2020
Ginny Neta FarrisNonprofit calls to action are calling you.Great nonprofit calls to action can be found all over the web. The words that start these calls to action I call motivational verbs. I call…Feb 11, 2020Feb 11, 2020
Ginny Neta FarrisWhy Use Storytelling in Fundraising? A Tale of Two ChurchesI go to two churches. At one time, one of the churches had 10,000 members. The other church has never had more than a few hundred members…Feb 10, 2020Feb 10, 2020
Ginny Neta FarrisThe Scoop on the Fundraising Letter P.S.Have you found the internet to have an overwhelming number of choices on how to judge the all-important fundraising letter P.S.? (The P.S…Nov 26, 2019Nov 26, 2019
Ginny Neta FarrisHow to Write Headlines That Stop Them in Their ScrollingWhat the 4 U’s are and how to use themSep 12, 2019Sep 12, 2019
