Emergent Layers, Chapter 1: Scarcity, Abstraction & Abundance
Alex Danco
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Alex, thanks.

Companies and business owners have always had to worry about growing, making a profit, and about competitors.

Now we have to, constantly, beware of becoming a Giaccomo, like you put it.

Why? It is like being hit by the black plague. When you’re hit, it is very hard to find cure, and highly fatal.

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