Support Positive Female Roles Poster

The quote by Marian Wright Edelman, “You can’t be what you can’t see,” has become a central theme to most of my posts this semester. Simple and straight-forward, the quote puts in perspective the major issue within films and television: the lack of strong, diverse female roles and how it influences young girls, hence why I decided to emphasize this quote in the visual PSA poster above. The quote serves as the first step in Monroe’s Motivated Sequence, attention. It is bold and situated in the middle of the poster, in the television screen, which draws the eye in, thus grabbing attention. The need aspect of Monroe’s Motivated Sequence is fulfilled in the statistic of “only 16% of protagonists in films are protagonists,” as well as the statement “the majority of these protagonists are objectified and hypersexualized,” which shows that not only are female protagonists rare in visual media, but they are also usually misrepresented and one-dimensional. The satisfaction (step 3) and action (step 5) can be seen in the last quote “support positive female roles,” which implies that the solution to the issue lies in supporting films and television shows that depict positive female protagonists. Step four, visualization, is evident in the statement “don’t let television decide your future.” The statement suggests that if the negative depictions of women in film and television continue, young girls will try to embody those depictions, thus ultimately allowing the films and television to decide who/what they will be. The picture of the little girl, in the dimly lit room, also evokes a sense of loneliness and isolation, which adds to the overall attention and visualization aspect of Monroe’s Motivated Sequence.

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