A brave new world; how changing our throwaway culture will help the environment
Aldous Huxley famously wrote “ending is better than mending” in the twisted yet scarily accurate, A Brave New World. The 1932 novel predicted a society focused around consumerism and if we look around now, his words seem sharply prophetic. In the book, society is encouraged to spend rather than mend, discard and buy new. In the real world eighty-seven years later, a similar approach to consumerism has helped economies boom yet given rise to a ‘throwaway culture’ and disastrous impacts on the environment.
