I loooove this! Having just recently left my full-time job with a curiosity in beginning a “portfolio career” — one of the silly stressors in my head is “Well what’s my LinkedIn heading going to be?! How will I answer the ‘what do you do’ question without having to tell an entire background story!?” I know very well what my unifiers are — now I just need to craft and practice — and finally pick up your book! :)