KBS Albion’s transformation
Inside Albion’s pivot from ad agency to consultancy disruptor.
Fun rant Umair. But I’m not sure it’s quite that simple. I think it was an unwitting collusion between several different players.
Rewind to 2005–2010 and a lot of agencies were doing the kind of work you’re talking about. Led by creative agencies like Poke, lots of digital advertising back then was strategic, ambitious…