Ecommerce is growing at an unbelievable rate. You don’t need me to tell you, though. You’ve probably seen the evidence with your own eyes. More people than ever are shopping online, and not just for clothing and electronics. …

While your platform may be intended for a core set of personas, it’s only inevitable that it will be used by those in the periphery. Therefore, your platform must be able to accommodate a variety of user types. However, this is easier said than done. Below are what we here…

On a technical level, all websites and web-applications need a content management system (CMS), as do all enterprises. Sites and web apps are not merely an extension of your business, they are your business. Therefore, choosing the right CMS for your enterprise is critical. Here at Codal, a web development…

It was a good time to be in Toronto. Last week, the hometown Raptors’ won their first-ever NBA championship. On Monday, the occasion was celebrated with an all-out parade that matched the victory in significance and scale. On Tuesday, the festivities were finally winding down, and walking along the streets…

Whether you’re developing your first app or you’re an app development veteran, you’re well aware of the difficulty surrounding app approval. Every offering in the App Store is a reflection of Apple, and as such the tech giant has implemented stringent requirements for every submission. Despite a challenging approval process…

It wasn’t too long ago that the idea of migrating an infrastructure to the cloud was seen as a gamble. …

Building an app is a fantastic achievement, but the work doesn’t stop there. The next step is marketing, which can present a new set of challenges. There are several ways to launch an app marketing campaign, from Facebook and App Store Optimization to influencer marketing, but one great channel for…

Given the breadth of eCommerce analytic tools available, there is no excuse to not understand both your customers and your business. Having a complete understanding of these two elements will only bolster the success of your eCommerce site. However, success is contingent on the ability to take advantage of analytics…

Project kickoff is an exciting time. Finally, after diligently comparing vendors, weighing options, and getting the paperwork approved, it’s time for your platform to take shape, for your idea to come to fruition. And while project kickoff is energizing, it can also be overwhelming. There’s a long to-do list of…