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Social Media Marketing — An Effective Tool for Getting High Volume Traffic

The concept of social media optimization is the buzzword and now virtually all webmasters with the help of search engine optimization firms are leaving no stone unturned to optimize their sites to make them favourable to custom search engines such as Technorati. However, the secrets of Social Media Marketing lies in linking to the popular and frequently visited sites and be more visible in social media searches. We would like to offer you a list of sites that you should link to if you won't go for social media marketing. However, we would like to classify them in different categories according to their distinct and natures.

Identity-based Interaction:

Ever heard about virtual business cards? You introduce yourself to visitors, tell about your business and then tell them where they can find out. This is anything from your About Us pages on your blog or website, to your MySpace profile, to your Naymz profile. There are some sites that have emerged online to carry out this function; they are Naymz, Ziki, ClaimID, SuprGlu, LinkedIn and so on. We, the leading SEO consultant in UK , will help you optimize your site with this process.

Association-based Interaction:

Social Booking marking is becoming more and more popular these days as online visitors are displaying interested in different services when they visit a particular social book marking site. All you have to do is registered yourself over there and keep your fingers firmly crossed. Generally, it is done through registering into the sites like MySpace. Hence, you should make your site or blogs bookmarking-friendly. Some sites you can bank upon are del.icio.us, Furl, plummy, Ma.gnolia, StumbleUpon, BlinkList. As a search engine placement company in UK, our search engine optimization specialists are committed to offering you these services for boosting the influx of quality and targeted traffic to your site.

User-initiated Conversation:

When your users show substantial interest in your products and services and initiate a conversation through a thread in forums or message boards. How do you trace these conversations? If you want to directly involve with your customers then Google Guy on the WebmasterWorld forums can be the best beginning. Apart from that, the other sites you can go for are Yahoo Groups, Google Groups, AOL Groups, MSN Groups, Topica EMail Lists, Kaboodle Groups, Eurekster, tribe.net, Ning and so on. We, as a progressive SEO services provider in UK , take care of the entire process of our clients to achieve higher traffic to their sites.

Provider-initiated Conversation:

Here, you initiate a conversation to know what your users and customers think, feel or hate about your products and services. While you do it, make sure you respect them and their time. The best example of this type of site would be Current TV. There is simply no format and more than half of the content is taken by the users only. You can have access to through digital cable. I bet you won’t forget it if once you see it for a week. However, you can try Myspace, Bebo, Friendster.

In-Person Interaction:

Nothing rocks like your personal interaction with your customers. If you can meet them online, you can also meet them in person. It is much better than online conversation. Your customers speak their mind and you get to know what they feel about your products and services. You get direct feedback face-to-face. This is really wonderful, isn’t this? You have got to get out there, meet your customers face to face and challenge them (but respectfully) to come up with their feedbacks. Organize meetings, discussions and build you communities. Ok, now how does one get started? There are several sites that can help finding local events or coordinating you own. They are Meetup, BarCamp, Evite, Upcoming, Eventful and so on.

Flipside of Social Media Marketing

It is a bit complex for two reasons. Firstly, there is simply no defined structure to work from. Secondly, often the functionalities of different sites tend to overlap and the main purpose of sites become incomprehensible.

However, don’t let these factors stop you. Just get out there and sign up with some sites give above. Meet your customers, talk to them and build your network.