Revolutionizing Conversations: OpenAI Integrates GPTs Directly into ChatGPT

Sai Krupa Goli
3 min readFeb 2, 2024

In an innovativeIn an innovative leap forward, OpenAI has introduced a groundbreaking feature that allows ChatGPT users to directly invoke GPTs (Generative Pre-trained Transformers) within their conversations. This enhancement is set to transform the interactive experience by offering users the ability to seamlessly integrate specialized AI models, known as GPTs, into their chats. As of today, this capability is available to paid users of ChatGPT, marking a significant milestone in the evolution of AI-driven communication.

A New Era of Interactivity

The process to involve a GPT in a chat is intuitively simple: users merely need to type “@” followed by selecting a desired GPT from an available list. Once invoked, the selected GPT gains immediate understanding of the entire conversation history, allowing it to contribute effectively and contextually. This feature not only enriches the conversation but also introduces unparalleled flexibility and depth, enabling users to “tag in” different GPTs based on the specific requirements or topics being discussed.

The GPT Store: A Marketplace of Possibilities

The introduction of direct GPT invocation follows closely on the heels of the launch of the GPT Store, a dedicated marketplace that hosts a diverse range of GPTs. Accessible through the ChatGPT dashboard, the GPT Store represents a hub of innovation where developers can showcase GPTs tailored for various applications. From AllTrails’ trail recommender to Khan Academy’s code tutor and Canva’s content designer, the GPT Store is brimming with tools designed to enhance productivity, creativity, and learning.

Importantly, creating GPTs for the marketplace does not require extensive coding knowledge, opening the door for a wide range of contributors to participate. This democratization of AI tool development underscores OpenAI’s commitment to fostering a community where technology serves diverse needs and interests.

Towards Monetization and Beyond

Looking ahead, OpenAI has plans to introduce monetization options for developers, providing an avenue for creators to earn revenue from their GPTs. This initiative not only incentivizes innovation but also promises to enrich the ChatGPT ecosystem with an even broader array of specialized tools. However, achieving this vision hinges on increasing user engagement with GPTs, a challenge underscored by current statistics from Similarweb indicating that custom GPTs currently account for only a small fraction of ChatGPT’s global web traffic.

Navigating the Challenges of Moderation

As the GPT Store continues to expand, OpenAI faces the intricate task of moderating the content and ensuring compliance with its terms of service. The initial weeks post-launch witnessed the emergence of GPTs that violated guidelines, including sexually suggestive and politically charged chatbots. OpenAI’s response involved a combination of human and automated review processes to identify and remove inappropriate content, highlighting the ongoing need for vigilant moderation as the platform grows.

Conclusion: Shaping the Future of AI Conversations

OpenAI’s latest updates to ChatGPT represent a significant leap forward in making AI interactions more dynamic, personalized, and contextually rich. By seamlessly integrating GPTs into conversations, users gain access to a wealth of specialized knowledge and tools, enhancing the utility and enjoyment of their ChatGPT experience. As OpenAI navigates the challenges of moderation and seeks to bolster engagement with GPTs, the potential for innovation in AI-driven communication remains boundless. With these advancements, OpenAI continues to pave the way for a future where AI is not just a tool, but a collaborative partner in our digital lives.