Open innovation in digital journalism / Week-8
In this article, as Tanja Aitamurto and Seth C. Lewis mentioned that since news consumption habits of audience are changing, news organizations are transforming in order to find the way on digital journalism by using Open APIs to help the R&D challenges of news industry and also find new revenue models.
According to New York Times Innovation Report, New York Times’s annual revenue is 667 million dollar and 75 percent of the revenue are gained from the newspaper, 25 percent of it is from the digital. But compared to readership, for newspaper they have 5 million audience but they have 30 million digital users per month. Following this logic, news industry has to change their business model to generate more revenue from these audiences. As is shown from the data informed , news industries get forced to change of journalism mentality to adapt themselves to the new media.
As they stated in the article open APIs serve many roles: for one, they function as an external R&D lab for news organizations, allowing the developer community to experiment and innovate with their content, and do prototyping for news organizations’ needs. And, by observing the developer community more closely in this process, a news organization can discover what skills and knowledge are currently needed for innovations in digital media. Thus, starting from this point of view, this seems the possible way to enhance innovation and creative new business model for journalism.
Another remarkable concept in the article is “Journalists increasingly are gathering information from readers through crowdsourcing efforts to harness the collective intelligence of the audience” Significant point of that, how to describe journalist or audience with concept of crowdsourcing. With user generated content, known description of journalist is changing as well. A journalist is a person who collects, writes or distributes news or other current information” but in any case, ordinary person will be able to collects, writes and distributes news, photo or video via Facebook, Twitter, Instagram, Youtube, blog or any website. This reason makes me think about the definition of journalist.
Addition that, media companies are posting their news at the same time in any case and sharing the photos and information on online so next day in newspaper they can’t publish the same news in the same vein. Accordingly, I think that investigative journalism is becoming more considerable in this case. In newspaper, they have to share more investigation as well as more information with related other news about the case.
Mirko Lorenz and Deutsche Welle in the reading which called ‘Data journalism handbook’ made mention of that “With data journalism, it is not just about being first but about being a trusted source of information.” So it’s the same idea as investigative journalism but different way to verify factual information which based on data collection, data analytics and visualization. As we see from the examples of Bloomberg, Thomson Reuters and Economist is that converting into money from data successful way for news industry. This approach more likely seems consultancy in order to be more useful for audience.