9 Steps to Captioning Your Instagram Posts

One of my biggest struggles on social media is captioning what I want to post. Do I use hashtags? Do I tag every single person in my pictures? What about photo credits?

I like my Instagram captions to be short and sweet. I also like them clever and funny. Finding this balance is always somewhat difficult, and I always spend lots of time coming up with my caption. It usually takes longer to caption my photos than actually taking the pictures.

Here are some simple steps to captioning your photos and getting the message you want across to your audience.

  1. Think of a message. After taking your beautiful picture and putting that lovely filter on it, think about what kind of message you want to convey to anyone who might see your picture.
  2. Figure out how long of a caption you want to have. Are you into one word type of captions or whole paragraphs? Or are you in the middle? Not too long or not too short?
  3. Are there people in your picture? Do you want to tag them in the caption or tag their faces on the picture? Making this decision will help with your caption.
  4. If your picture is of an object or product do you want to say something about it? Good Review or Bad Review? How well it worked or didn’t work?
  5. If you’re going to use hashtags, what will they be? If you are going to use them, don’t let them overpower your caption. Limit yourself to how many you use and try not to go overboard.
  6. If you’re going to make a joke, try telling some people around you and see if they laugh and understand it. If it works, the jokes on everyone, because you’ll be creating tons of laughter.
  7. If you are using someone else’s photos, photo credits are necessary. If someone else took your picture, tagging them in it is always a good idea.
  8. If you are posting a picture of a quote, try saying how the quote makes you feel and what other people can take away from it.
  9. Lastly, type it on into the caption bar and don’t forget to add an emoji if that’s what you’re feeling up to.

If you are still having trouble, whenever you hear something or see something you like that would work as a caption, write it down somewhere and save it. You never know when it might come in handy.

Here is an example from my own personal Instagram. I went to the Paul Smith Store on Melrose Avenue in Los Angeles. It is also known as the “Pink Wall”, so I chose to caption my picture with the singer P!nk’s lyrics.

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