What is Enterprise UX — Real use cases. Enterprise UX has raised many questions among user experience thought leaders about how to provide a working definition of enterprise UX. There is a lot of confusion about Enterprise UX, and surprisingly, many designers are themselves not aware of the real purpose of enterprise UX. Unwittingly, they carry the notion…

The ways to make your website yield your customers. The ways to make your website yield your customers: Every businessman who owns the website, wants to improve the conversion, no matter what even they are at entry-level or at well visible brand recognition. The number of conversions means more customers which are means more revenue. Isn’t a piece of good news? Who can neglect this point? …

Enterprise UX Design — Why Its Needed? Why you need to know about Enterprise UX? Enterprise UX is a term used in describing the software designed for the employees of an organization, and not the customers. Every day, an organization has to manage its critical systems to ensure smooth functioning of day-to- day operations. …

Usability Design: How Usability Design Impacts the User Experience? How to design a product that gives users value for their money? While it is possible to design a good-looking website or a highly- interactive app, but the real test for the designers is to create a user-centric product that works best for their users. …

AR and VR for UX. Designing for Virtual and Augmented Reality: UX Challenges and Opportunities: AR and VR provide an opportunity to design a unique and highly-immersive experience for the user, unlike any other technology. It has the power to completely redefine how we interact with our environment. Recently, Niantic released PokemonGo, an augmented reality platform that transports the user into a virtual world, which…

UX Persuasive Design: Enabling Persuasive Design to Create Subtle Behavioral Changes: The world of design is particularly concerned with user behavior and expectations. It is often the peculiarities of human behavior that engrosses a designer more than anything else. It tries to answer questions like what motivates the user to choose a specific product over the other, why he spends more…

The Art of Teaching Machines: How do Machines learn from Humans? The Art of Teachings Machines Machine learning has created many breakthroughs in the technology world. It has brought new ideas and inventions to help businesses expand into a greater form of intelligence. As we make further improvements in the field, it’s important to understand how machine learning and AI technologies work. Like a small child…

AI Driven UX: Five things to help you achieve AI-driven UX: It is hard to separate Machine learning and UX design as they are both invaluable to improve the quality of a product experience. You may have heard about how UX designers will play a vital role in the evolution of AI. Machine learning is built upon complex algorithms that learn…

Agile Marketing: Obstacles and their solutions. Over the past few years, companies are adapting to agile marketing methodologies to match up with the unprecedented need for speed and flexibility. The agile methods are different for different industries. The methods used for agile software development will not be the same for agile marketing. The main goal of…