Meet our new Entrepreneur in Residence: Hi, I’m Nathan, and I’m a serial entrepreneur!
Each month on the Promoting Enterprise blog, an Entrepreneur in Residence (EiR) will give us an insight into their startup journey. This month’s entrepreneur is Nathan Farrugia from Malta. His company, Ultimate Performance, works with CEOs, leaders and business owners who are seeking to take their performance to a higher level in business and in life. Watch his TEDx talk here.

At the end of 2014, I quit my CEO role at Inspire, Malta’s leading non-profit education and health provider, and set up my coaching business in January 2015. Since then, it’s been an interesting journey of metamorphosis for me personally, building up something from scratch while delivering services to my clients through my coaching services and the Ultimate Performance, UP Executive Academy.
I spend about half of my time working one-to-one with Chief Executives and Managing Directors who want to challenge their personal and business limits and reach new heights. Often, this revolves around growing or scaling their business, developing strong leadership or a positive and empowering culture. Sometimes, it’s helping them find the internal strength to carry out an exit plan. Everyone is different, but we are all the same. We are wired to be cautious, cynical and suspicious of our own ability. This holds us back and keeps us from achieving great things. My job is to help unlock this potential by asking the right questions and helping to uncover the answers from within.
I’ve been through this growth process myself, as it took a lot of courage to quit a well-paying job with great work-life balance to venture out solo. I grew that courage with learnt techniques, which I now share with my clients. Learning how to build confidence, take risks and prepare for adversity has made me very resilient. I’ve taken on a number of extreme physical and mental challenges for charitable causes, running, swimming and cycling some of the world’s toughest races to help raise funds for charity. These challenges have also helped me develop my character and ability to feel comfortable in extreme discomfort.
For me, the journey is more important than the goal. My journey is one of self discovery and personal growth, as much as it’s about growing a business from a financial perspective.