How Walking Boosts Creative Thinking: Lessons from Steve Jobs and Stanford

Gowrishankar Radhakrishnan
2 min readSep 21, 2023

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Steve Jobs, the iconic co-founder of Apple Inc., once said, “I have always found that walking helps to clear my mind and spark new ideas.” This simple act of walking has a profound impact on creative thinking, a phenomenon validated by a 2014 Stanford study. In this blog post, we explore the connection between walking and creativity, uncovering why it works and how you can harness it for your benefit.

Steve Jobs Loved Walking Meetings.

Steve Jobs’ Creative Strolls

Steve Jobs is famous for his groundbreaking ideas and innovative products. What’s less known is that he often came up with his best ideas while walking. This insight hints at the powerful relationship between walking and creativity.

The Stanford Study

In 2014, a team of researchers at Stanford, led by Dr. Marily Oppezzo and Dr. Daniel L. Schwartz, conducted a study to delve into this connection. They divided participants into two groups: one walked on a treadmill, and the other remained seated. Both groups were then tasked with creative thinking exercises.

Walking Unleashes Creativity

The results were compelling. The group that walked on the treadmill demonstrated a significant boost in creative thinking compared to the seated group. Remarkably, this creative surge persisted even after the walking had concluded, suggesting a lasting impact.

Why Does Walking Enhance Creativity?

The Stanford researchers proposed several theories:

1. Mindfulness: Walking, especially in natural settings, can induce mindfulness, reducing mental clutter and enhancing focus.

2. Associative Thinking: The rhythmic movement of walking might stimulate the brain’s associative networks, making it easier for diverse ideas to connect.

3. Freedom and Exploration: Physically moving while walking can foster a sense of freedom and exploration, both essential elements of creative thinking.

Learning from Great Thinkers

Steve Jobs wasn’t the only luminary who recognized the creative potential of walking. Thinkers throughout history, from Aristotle to Charles Dickens, found inspiration during their strolls. Their experiences align with the findings of the Stanford study.

Incorporating Walking into Your Routine

To boost your creative thinking, consider incorporating walking into your daily routine. A leisurely stroll in the park or a brisk walk through your neighbourhood can clear mental blocks and encourage fresh ideas. It’s a simple yet effective strategy for enhancing your creativity.

Conclusion: Walking Your Way to Innovation

The connection between walking and creativity is well-documented and scientifically validated. Steve Jobs’ habit of taking long walks was a deliberate strategy to stimulate his innovative thinking. In our fast-paced world, stepping outside for a walk can be a practical way to unlock your creative potential. So, the next time you need to solve a problem or seek inspiration, take a cue from great thinkers and go for a walk — your next big idea might be just around the corner.

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