Grafikonstruct

The reality is, the greatest companies in the world don’t sell. They brand. Think of Apple as a prime example… When, if ever, have you received an advertisement from Apple tel…

…el service delivery mode, with clunky experience within individual channels, let along across them. The good news is that many have recognised the importance of good customer experience and are looking to change it.

“For every dollar spent solving a problem in design, you save $10 in development and $100 in post release maintenance” — Clare-Marie Karat, Cost Justifying Usability