I met him and the team at Aspada and felt a strange kind of kinship. They weren’t interested in the VC game of funding, markups and lather-rinse-repeat ad nauseum, for the sake of it. They wanted to build something real for India, not just the same 40 million urban elite consumers that every other startup seemed to be obsessed with. And more importantly, their investments showed that they walked the talk. I said yes.