One of the biggest mistakes leaders make today is thinking they know best

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As a leader and creative, I don’t expect to be the best at everything I do and I certainly don’t claim to know it all. When hiring others and building a team, we should look for the experts and then let them do their job. Bringing a professional onboard and then telling them what to do could be the biggest mistake. There’s a reason why you like their work in the first place. A certain amount of trust should be taken and a certain amount of steps should also be taken back to allow them to do what they do best. After all, that’s what attracted you to them in the first place, right?


Greg Valvano

I’m a Co-Founder and Creative Director at Crafted., a digital creative agency based out of New York City.

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