This is a great article, and there’s another distinction to be made here.
Wal-Mart doesn’t create jobs. In my book, “The Empire Has No Clothes: Observations on Life, Humanity, and America by someone who missed the announcement,” I argue that Wal-Mart actually destroys jobs:
The Empire’s definition of a job, an arrangement between a provider and a customer, is incomplete. That is the definition of a realized or actual job. There are a lot of potential jobs out there that haven’t been made real yet. There’s a lot of demand that isn’t being met yet. That unmet demand for work I call potential jobs. They exist, if you can recognize them, and can be converted into actual jobs simply by doing them!
People hiring people won’t create jobs any more than people making things create demand. People who want things and are able to buy them create demand. Demand creates jobs, which if they pay well enough in turn create more demand which creates more jobs.
Demand creates supply, not the other way around.
Hiring people doesn’t create jobs. Paying them well does.
If you simply accumulate jobs, say by bringing in a big-box hardware store and pushing the local shops out of business, you haven’t created any jobs even if you hire more people. Especially if you pay those people less. Odds are, though, you pay no more and actually hire fewer people because that’s efficient and how you keep your prices down. You’re a job destroyer.