The topic of climate protection is keeping more and more people busy. Possible measures to reduce CO2 emissions are being controversially discussed worldwide. In families, circles of friends and at the regulars’ table there are fierce disputes about which means of transport may be used, what one may still eat or whether all this is just propaganda.
Many scientists agree that if nothing happens now, the climate will change with drastic consequences. However, the 1.5 degree target must not be exceeded if the consequences of global climate change are to be contained.

In fact, too much responsibility is shifted to the population. The main responsibility for future development and for achieving the 1.5 degree target lies with politicians. But hardly any action is being taken here at present. This makes it all the more important that each individual sets an example with his or her consumer behaviour and also makes a small contribution to climate protection. …

People are intrinsically social. We share photos of our food with our friends, funny cat videos in the office or your phone charger when someone’s battery is low. Sharing is caring, and sharing is easy.
But that wasn’t the case just a few years ago…

Starting a few years back

When I was young (I’m 29), I had to print my pictures and meet my friends to show them my pictures. Funny cat videos could be seen on the TV as “Germany’s Funniest Home Videos” if you turned it on and to the right channel at the right time. And the worst of them all, the infamous “What phone?” if you asked your friend for a charger.
Most likely they had the wrong one, and you were out of luck.
Life was much harder back then. …

The list of customer service guidance and how-to’s you can find on the internet are endless and to be honest most of the writers of those lists never dealt with a real human customer in their life.
So here are KoRo’s very own personal do’s and don’ts of the last 5 years of best practices.

Do’s

1. Keep response time short

“Thank you for your message. We will get back to you within the next 72 hours.”
Any customer who receives a message like that will think twice whether to order again from you. Customers are used to receiving everything quickly and easily these days; consequently, they also expect quick solutions.
That is why you need to be fast and to reply within 24 hours. In this way, you show them that you care and that their satisfaction is of high importance to you. Online shops that continuously exceed the 24-hour time frame are keeping up with the times. Customers are the capital of your company.
You should treat them according to this, because they are the ones who deliver your paycheck and recommend you to friends, relatives and acquaintances. Keep in mind that you rely on them. Ensure you have the sufficient resources to stay within the recommended time frame. …

Every decision, independent of its importance, will influence further actions and potentially the business as well as business relationships. The way of coming to a decision, i.e., the decision process itself, and the virtues and morals that influence the decision could not be further apart.
What does that mean though?
Based on my personal experience, there are two different types of decision makers: the rational one and the emotional one.

The rational decision maker

A person who makes rational decisions is someone who comes to decisions without any emotions. This person decides exclusively based on the objective. …

For a long time Instagram was a vessel to show off how amazing your life is. While you’re laying on the beach sipping on your coconut, with your perfect body, hair and tan, someone took a photo of you from the perfect angle.
This happened so spontaneously, that you smiled shyly and surprisedly into the camera, showing your perfectly aligned and white teeth.
All there was left for you to do was to put some hashtags under the photo — #beach #babe #beachbabe –, post it and get a few hundred likes. …