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How to Procrastinate and Still Be a Creative Genius

A short guide to the counterintuitive advice for producing your best work.

It’s the year 1496.

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Let’s reframe “procrastination” as a subset of active work.

Everyone procrastinates on a daily basis, regardless of whether we’re aware of it. It’s normal to procrastinate. If you don’t, you’re either a robot or lying.

Suppose we have two modes of thinking: Amusement mode and Ejection mode.

Ejection mode is what most people think of when they think of creativity or productivity in general. This is what comes to mind when someone mentions “active work”. It’s the “speedy” mode, where you know that there’s a lot of work to do and not much time to do it.

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Introducing, Amusement Mode

The counterpart to Ejection mode.

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Some actionable (maybe) tips on making the most use of Amusement mode

Give yourself more time for a project.

Da Vinci would carry around brilliant masterpieces around because he felt that they were never “done”. Obviously, it’s still important to ship stuff, but make sure to allow yourself the maximum thinking time.

Distract yourself.

Yes, really. This flies in the face of conventional productivity advice, but you’re anything but conventional. If something catches your fancy, play around with it. Really get to know it. Go down a rabbit hole. You’ll most likely find feces, but there’s a chance you’ll end up in Wonderland.

Don’t stay in Amusement mode for an extended period of time

Otherwise, you end up having those super creative ideas and never actually executing them. Execution happens in Ejection mode, and you can read all about it in the millions of other Medium productivity articles. The most creative people know exactly when and how to switch between the two modes.

Written by

Creativity consultant interested in startups, life, and Pleistocene rewilding. Father of 3.

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