JustinMy brand-building mistakesI’ve made many brand-building mistakes throughout my career.2 min read·May 15, 2023----
JustinWhat is “Product Messaging”?“Product messaging” — or sometimes referred to only as “messaging” by marketers — is the description, meaning, relevance, and value of a…1 min read·Aug 16, 2021----
JustinWhat is “product marketing”?If product development is responsible for building the product, then product marketing is responsible for communicating the value of that…2 min read·May 22, 2018----
JustinWhy is money useful?Money is useful because it enables transaction to occur at a faster rate.1 min read·Jan 8, 2018----