Over the past decade, the quality of YouTube content has increased significantly. In particular, instead of uploading “raw” videos, bloggers spend a lot of time on post-production, which often exceeds the preparation for filming and the actual filming itself. …

Increasing the number of views, likes, comments, and other qualitative indicators of your content can be subordinated to a specific strategy. For example, like many other super popular social platforms, YouTube has ranking algorithms to help users navigate the millions of videos uploaded daily to find what they are looking…

Live broadcasts have become a common feature of Instagram, as well as posts and videos. For example, during the COVID-19 pandemic, they helped people socialize. In turn, today, it is a popular tool for increasing the target audience’s engagement and opening up new monetization opportunities. However, how can we maximize…

People are tired of the unnaturalness and insincerity of social networks — they want to know how their idols behave and look in real life. That’s why live streaming became so popular. It is a social platform feature that allows account owners real-time interaction with their audience through video and…

There are always two sides of a coin: at some stage of publicity, all people are faced with negativity. It also applies to Internet fame, when brands, influencers, or people who have gained their popularity outside the web receive negative comments, dislikes, and other unpleasant feedback from the audience about…

People are tired of Photoshop and filters — they want to see their ideological inspirers live more and more often. That’s why the features of social platforms that allow you to do this are so popular today. At the same time, whether for Facebook or Instagram, the live broadcast function…

Would you like to get the maximum opportunities modern digital platforms offer you to promote yourself online? In this case, you will have to master all their functionality. Only in this way will you be able to choose the ideal strategy that will bring you fame and success. In particular…

Like any other online platform, Twitch has unique features that distinguish it from its competitors and help its users earn (and spend, haha) money. Specifically, if you’ve been using it since 2016, you know what Bits are. They are virtual goods that can be sent along with Cheer messages. …

Suppose you are going to become a content creator on YouTube and don’t yet have an already formed audience. In that case, the best solution will be to choose a specific topic covered in your videos — this will be the very “magnet” for potential subscribers. This thesis also applies…