8 SEO Tools That Will Help You Rank On Google

Habiba Lotfy
5 min readMar 6, 2023

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SEO Tools - HL

What are SEO tools?

These are tools that will make your Search Engine Optimization process easier by providing data and insights. These tools are efficient and effective. They can help you with:
Keyword Research - Analytics - Backlinks - On-page SEO - Ranking - Site Speed and more.

SEMRUSH:

www.semrush.com

SEMRUSH is an effective SEO tool that helps with your Keyword Research, backlinking, improving your online visibility, and discovering marketing insights. It’s not only used for SEO but also for SMM, Campaign management, Content marketing, Competitive research, Rank tracking, and more.

SEMRUSH is the ultimate spying tool where you type in any keyword or domain then press search and results with Search Volume, Keyword Difficulty, Related Keywords, Questions, SERP Analysis, and much more. It’s a fast and easy-to-use tool.
https://www.semrush.com/

Page Speed Insights:

PageSpeed Insights

It’s a free tool by Google where you type in your URL and press Analyze. This will show your page Speed (loading time) on mobile and desktop. I’ll include metrics such as Speed Index, Blocking Time, First Contentful Paint, and others. And of course some recommendations for better page speed.
https://pagespeed.web.dev/

Almost everyone now uses their mobile to check their social media and websites. One of the best free tools is:

mobile-friendly test by Google:

Mobile-friendly test

You just type the URL and press Run Test. It’ll show you if the page is usable on mobile and if the user can use the website on their mobile devices. You can go to Search Console for more details.
https://search.google.com/test/mobile-friendly

MOZ:

MOZ

MOZ is one of the most popular SEO tools. Moz Keyword Explorer is easy to use to find keywords and analyze them so that we can save time from doing all the excel and spreadsheet work. You enter the domain and press Analyze to see the top competitive SEO metrics for that site.

MOZ also contains different features such as Competitive Research, Link Explorer, Keyword Explorer, Domain Analysis, and more.

MOZ

https://moz.com/

smallseotools:

This tool contains Text Analysis Tools such as Plagiarism Checker, Spell Checker, Words Counter, Grammar Checker, Text to Image, Backlink Checker, Domain Authority Check, and many more.

smallseotools

Also, this tool contains:
Image Editing Tools - Keywords Tools - Backlink Tools - Website Management Tools - Website Tracking Tools - Proxy Tools - Domain Tools - Meta Tags Tools and lots of other tools.

smallseotools
smallseotools
smallseotools

https://smallseotools.com/

Seobility:

Seobility

seobility checks your website by crawling all linked pages, better website optimization, tracking ranking, and backlink analysis. It helps with attracting more visitors to your website and increases your traffic.
https://www.seobility.net/en/

Answer The Public:

Answer The Public

This tool provides helpful insights. It’s considered a keyword tool that tells you what people are searching for. So You enter the keyword or topic, Choose the language, and Search! It’ll give you a list of questions that people are searching for related to that keyword. Several results will appear with Search Volume, Search Difficulty as well as Cost Per Click. Then visualization of the search queries will appear from the highly searched to the least searched. It also suggests keywords that are relevant to the keyword you searched for.

Here’s an example:
I searched for digital marketing tools. The results contain: Search Volume, Search Difficulty, CPC, and Paid Difficulty.

Answer The Public

Then you can see the questions that people are searching for related to that keyword.

Answer The Public

You can use keywords with high search volume and low competition.

Answer The Public

And here are relevant topics that the people searched for.

Answer The Public

https://answerthepublic.com/

Google Trends:

Google Trends

It's a free tool from Google. With Google Trends, you can check what people are searching for. You enter the keyword, Choose the country and see how popular each keyword is in different locations. This tool shows the Search Volume, Related Topics, and Queries. Also, you can compare several keywords and check interest by city or subregion.

https://trends.google.com/

So tell me in the comments what's your favorite SEO tool?
Like and follow for more!

#digitalmarketing

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Habiba Lotfy

Digital Marketer, AI enthusiast, and Writer. Sharing tips and insights on these topics to help you reach your goals with confidence and creativity.