INS ecosystem-decentralized consumer ecosystem
Assalamualaikum wr wb,
The market of everyday goods is one of the largest markets in the world and its volume by 2020 is forecast to reach 8.5 trillion US dollars. This market is gradually moving into online mode. Presumably, online trade by 2020 will reach $ 290 billion. The goal of INS is to completely conquer online trading. https://ins.world/ru
Pressure from retailers and the cost of marketing campaigns, has a big impact on the commodity market. Retail networks indicate how much and what to produce, what prices to set, how to advance, what packaging to choose. They have a big impact on producers and receive not a small part of the proceeds.
Practice shows that most marketing activities are ineffective and bring more losses than benefits. In general, the marketing costs of the total turnover of the manufacturer is 17%. Therefore, it would be fair to create a solution that would connect the consumer and producer without the participation of intermediaries.
INS is a decentralized ecosystem that will save 30% on daily purchases directly from manufacturers. This way you can achieve a more individual and transparent approach to buying. Communication will be carried out without intermediaries and realtors, which means the price of the goods can significantly drop. Thanks to the INS ecosystem, the customer can decide what products and brands he wants to see, this feature is available within the platform and the name “Consumption 2.0”. Customers will also have access to goods that you will not find on the retail networks and these are the products that are offered by farmers.
Manufacturers will be able to create their own programs to promote the goods and encourage consumers. This program will work on a smart contract, and INS tokens will be used as incentives. Using its experience, knowledge and interest in FMCG manufacturers, INS is ready to change the goods market for the better and save it from problems that hamper its development.
INS Company consists of qualified specialists in the field of online sales and cooperates with such well-known companies as Unilever food solutions, Unilever, Reckitt Benckiser, FrieslandCampina, Valio, Borjomi. The INS team is also the creator of Instamart, the largest delivery operator in Russia. Instamart, can be proud that its customers are such companies as MCdonalds, Intel, ICBC, Allianz, Rostec, Dior, VTB
INS will ensure unhindered access of consumers to the goods. This system will get rid of the shortage of goods and reduce the amount of spoiled products. Typically, to deliver the product to the point of sale, it goes a long distance, which requires additional costs and special attention, because it is not known under what conditions the products are transported. It is also worth noting that a large number of spoiled products are thrown away every day by trading networks, which also affects the income of producers. Platform INS has a solution in this matter, which will help in the future to optimize this market.
For more detailed information about the project and the terms of participation, I recommend to visit the links below:
WEB page: https://ins.world/ru
White paper: https://ins.world/ru/INS-ICO-Whitepaper.pdf
Author: https://bitcointalk.org/index.php?action=profile;u=1146639