LeoWangMy American Dream Died Today, Now What?Jan 11th 2019, my attorney informed me that my H1B work visa was denied by USCIS.Feb 21, 2019Feb 21, 2019
LeoWangWhy leave money on the table?“So you’re saying we’re leaving money on the table?” Challenged the Pricing and Strategy Director of our client, a leading snack brand in…Apr 3, 2018Apr 3, 2018
LeoWangI have found product-market fit, now what?The recent Uber TV ad Earning/Chilling got me curious about the timing and tactics of Uber’s marketing. I’ve long come to know Uber’s…Mar 20, 2018Mar 20, 2018
LeoWangWhat Sand Hill Road thinks about China Tech SceneThe article first published here.Mar 20, 2018Mar 20, 2018
LeoWangWhy I sold my Amazon stock and you should tooI love Amazon.com. Great price. Reliable customer service. The free two-day shipping that comes with my Prime membership is fabulous. Last…Mar 20, 2018Mar 20, 2018
LeoWangThe Tale of A Failed Product“So essentially you’re saying packaging is not a key influencing factor in consumer purchase decisions? It’s highly substitutable.” Asked…Mar 14, 2018Mar 14, 2018
LeoWangMarketing Mix Modeling: What Marketers Need To KnowA century ago, John Wanamaker (1838–1922) famously coined the phrase “Half the money I spend on advertising is wasted; the trouble is I…Mar 1, 20181Mar 1, 20181
LeoWang7 Things Most Brands Don’t Know About Social Listening1. What is social listening?Mar 1, 2018Mar 1, 2018
LeoWangUnderstanding Your Online Ad ROI In 5 StepsIf you’re a marketer like me, at some point you were asked below 3 business questions.Mar 1, 2018Mar 1, 2018
