…nal UI as a mean of interaction. Instead, the entire app revolves around a single messaging screen. These are called ‘Invisible’ and ‘Conversational’ apps, and since my initial post, a slew of similar apps came to market. Even as of writing this, Facebook is releasing M, a personal assistant that’s integrated with Messenger to help you do about anything.
Each message has the potential to be a mini application. It might be just an application that displays text, a photo, or alternatively presents an interface for something more complex in the constrained environment of a message cell. There is an unlimited set of opportunities to create bite size applications like a photo carousel, media players, mini games, inventory items, in-messaging payments, and many others.