Himanshu Gupta – Medium

Himanshu Gupta

Himanshu Gupta

Facebook is launching a copy-cat app to TikTok.

I wrote a mini-thread on Twitter around Facebook launching a video music app similar to TikTok.

Oct 25, 2018

Oct 25, 2018

Himanshu Gupta

By banning Rs. 500 and Rs. 1000 notes, BJP has just won the UP 2017 elections!

tldr; If only BJP knew about the ban in advance, it has by now already converted all its black money to Rs. 100 or lower denomination notes…

Nov 8, 2016

Nov 8, 2016

Himanshu Gupta

How Reliance Jio pulled off a brilliant marketing launch

Except for announcing charges and commercial plans, Reliance Jio is almost fully launched now (it’s completely free for next 3 months). Lot…

Aug 26, 2016

How Reliance Jio pulled off a brilliant marketing launch

Aug 26, 2016

Himanshu Gupta

China’s Tencent is making a second attempt at breaking into Facebook’s Messaging and Social empire.

The China based company, despite dominating its home market through WeChat, has failed to crack Facebook’s global Messaging and Social…

Aug 19, 2016

China’s Tencent is making a second attempt at breaking into Facebook’s Messaging and Social empire.

Aug 19, 2016

Himanshu Gupta

Why did Uber redesign its logo? The reason may have been made in China.

Uber redesigned its logo recently. Wired did an extensive feature on the change, where Uber’s CEO Travis Kalanick talked about how Uber was…

Feb 5, 2016

Feb 5, 2016

Himanshu Gupta
in
Mobile, Apps and Future

Are Flipkart and Myntra correct in following a mobile app-only strategy?

Recently, many high profile e-commerce companies in India have opted for a mobile-app only strategy which involves completely shutting down…

May 4, 2015

Are Flipkart and Myntra correct in following a mobile app-only strategy?

May 4, 2015

Himanshu Gupta
in
Mobile, Apps and Future

A democratic view of Net-Neutrality

Taking Flipkart and Airtel Zero example, the Indian users have voted (rated) FOR #NetNeutrality.

Apr 13, 2015

A democratic view of Net-Neutrality

Apr 13, 2015

Himanshu Gupta
in
Mobile, Apps and Future

What mobile wants

Mobile is eating the world and consumers are spending most of their attention, wallets and lives on and around it even as the use cases…

Aug 6, 2014

What mobile wants

Aug 6, 2014

Himanshu Gupta
in
Mobile, Apps and Future

Why the ecosystem approach may backfire for Apple in the long run, in absence of market share

iOS ecosystem matters to consumers but upto what extent? Can the ecosystem approach even hurt Apple?

Jun 4, 2014

Why the ecosystem approach may backfire for Apple in the long run, in absence of market share

Jun 4, 2014

Himanshu Gupta
in
Mobile, Apps and Future

Why did Google make an ad for promoting “Search” in India where it has over 97% market share?

The answer lies in the future not the present.

Nov 17, 2013

Why did Google make an ad for promoting “Search” in India where it has over 97% market share?

Nov 17, 2013

Himanshu Gupta

Himanshu Gupta

Head Growth-Walnut. Previously, Marketing & Strategy head at Tencent’s WeChat in India. Views are my own. twitter @HalfRebel

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