hanftAbyss-Diving — Looking Beyond Acute Suffering to Chronic PainThe advertising industry is in deep, punishing pain. Ad Age called the April job losses — more than 36,000 — “devastating.”May 11, 2020May 11, 2020
hanftOpen Your Wallet But Shut Your Mouth: A Solution to the Corona Marketing ConundrumWe need covidgoodguys.org — a new, back-patting-free non-profit — to aggregate and share the generosity of American business. A Google for…Apr 18, 2020Apr 18, 2020
hanftEarly Data Sharing Can Contain Pandemics: A Call For CollaborationThe coronavirus pandemic is creating unprecedented acts of technological collaboration around the world. As just one example, the Covid-19…Mar 30, 2020Mar 30, 2020
hanftDisconnected Dots and Narrative Nothingness — How the Bloomberg Campaign Committed Research SuicideFor the benefit of all my friends in marketing — a cautionary tale on the fatal limits of data.Mar 6, 20201Mar 6, 20201
hanftWhy Did A Million Souls Turn Out To Watch The NYC Marathon?The answer is a glimpse of the shared humanity we must recover.Nov 4, 20192Nov 4, 20192
hanftLabor Day Message To Unions: Die From Within Or Thrive From WithoutHere’s a Labor Day assignment, a thought experiment from someone who thinks about strategies for reinventing brands every day. (It’s okay…Sep 2, 2019Sep 2, 2019
hanftAre the Flags At Half-Staff to Honor the Two Dead Migrant Children? It All Goes Back to Eisenhower.The flags are still at mid-point to honor President George H.W. Bush. It is a fine and fitting memorial, and it goes back to President…Dec 30, 2018Dec 30, 2018
hanftThe Day After Halloween — We Remove Our Masks, But Not Our BiasesAs the neighborhood kids raced up and down our block yesterday, I considered how upside-down Halloween is. It’s a day when we can knock on…Nov 1, 2018Nov 1, 2018
hanft“Witness To A Friendship” — Reviewing “Dinner With DiMaggio: Memories Of An American Hero”If you’re looking to reaffirm your conviction that friendship is not a Facebook numbers game — but an authentic expression of a complex and…Jul 26, 2017Jul 26, 2017