iPhone 7 and the future of Apple product cycles
Rene Ritchie

Nobody is asking for a donut-shaped iPhone. The desire is for some innovation. Has the iPhone been so perfected that no further great ideas are possible to execute? Are we now just in a perpetual cycle of slightly better cameras and slightly better power management every year? Are we scraping the bottom of the barrel with features like 3D Touch? If that is the case, then yes, Apple has a problem.

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