How to Find Investors for Startups

In today’s time, finding an investor for your startup is much easy than you think. In fact, many successful entrepreneurs believe raising money isn’t the hardest job in a startup. If your idea is good enough and you live in a developed city, you can easily talk to 40–50 investors. So, in this article, we will discuss some points on how to find investors for startups.

“How many millionaires do you know who have become wealthy by investing in savings accounts? I rest my case.”

-ROBERT G. ALLEN:

The most common mistake people make is to pitch their idea to everyone. You need to shortlist investors on the following criteria:

• Someone who works in the same field or wants to expand in that field.
• One who is willing to shed some wisdom in developing the company.
• Lastly, who can settle to a reasonable financial agreement that suits all parties!

To impress such an investor, you need a quality idea, well-crafted pitch with a realistic business plan, and a lot of research which shows best- and worst-case scenarios.

A key aspect that people forget is showing traction or progress in your startup. Anyone can have an idea, but you need to show investors progress in your startup.

For example, if you…