When I wrote about validating your big app idea one of the questions asked was ‘what does an app cost to build’? This is the next logical step and a hard one to answer. The goal of this is to ‘demystify’ the app building process and to give you all an insider…

Chatbots had an absolute knock-out year in 2017 — it was the year that they went mainstream and saw widespread adoption from the top tech companies. But what chatbot trends will drive 2018? What improvements can we expect now that they are established and…

Today I removed around 50 email subscriptions and noticed a pattern — I hardly read them. With chatbot message open rates around 90% on Messenger it got me wondering — why haven’t more companies…