Harshita AroraThe meteoric rise of Rapid GroceryThe retail industry likes to talk about “fast-moving consumer goods”, but recently the discourse and business models are taking cognizance…May 9, 2022May 9, 2022
Harshita AroraThe Fabric of Trust: Retail beyond speed & convenienceCOVID-19 continues to disrupt our lives on all fronts and retail is no exception to that rule. Even though, vaccination may have lowered…May 9, 2022May 9, 2022
Harshita AroraSegment of One: Driving Mass PersonalizationConsumers are 110% more likely to add additional items to their baskets when a shopping experience is highly personalized.May 7, 20221May 7, 20221
Harshita AroraPhy-gital Shopping Experience: The new retail imperativeThe perceived glaring dichotomy of the physical and the online world has paved the way for an interconnected phy-gital shopping experienceMay 7, 2022May 7, 2022