The Age of Apps

Listen! I need to lose weight. Oh! You should try that calorie counting app, it really boosts you to control.

Hey, you heard of that app that reminds you your daily schedule? Yeah! It’s become so easy man; I even remember to call up my parents’ everyday now.

I keep forgetting to drink water. Dude! Download the app; it reminds you to drink water every hour.

Aye, you did not come for the party? Oh! My Facebook app was not working, so saw the invite much later

With the onset on July 2008, Apple launched the App store. Google followed with Android Market (Now known as Google Play) in October 2008. Soon after Blackberry, Nokia, Windows, Samsung, Amazon etc followed with their native stores for consumers to use on the devices.

As of June 2016, Google play has recorded 2,200,000 apps; Apple App Store has recorded 2,000,000 apps; while Windows store, Amazon Appstore & Blackberry store cumulatively have 1,503,500 apps registered on them.[1]

The apps have grabbed people by their psychology. Right from waking up in the morning to being able to sleep at night, the dependency on the phones or rather apps is pretty high. The age has come where I see people changing their smart phones because they aren’t able to download enough applications. They run out of memory, or do they actually run out of Memory?

The social status of being able own a product or devices and to use apps has paralyzed us to think beyond. I wonder if it is just the social status? No, it is also the need to stay in the contemporary world, the world which is governed by technology. The moment you say you require some thing, a form of technology is thrown on the face, to be embraced with open minds, as the person adjacent to you is already a pro at it.

We, as designers, are nothing less. The convenience of creating something which will be accepted gleefully is much more than fighting our way through to the newer ways of life. A design brief is broken down to think of as an application first, and a solution later. Mind you, application need not mean on a phone, it can be on a watch, on the skin or even on the nail. And why to blame the designers, the budding ones are more concerned about the acceptance of their design. In my admission interview for Srishti, I was told by a respected professor, that we, User Experience Designers, need to stop bombarding the smartphones with apps now. But sir, what more ways to make people use our designs with least investment? I am not pro or anti apps. I am just of the opinion that apps are the most inexpensive ways of implementation from a consumer’s point of view. Of course they make people dependent on them, but come on! It is ultimately an individual’s will to adapt.