BTL Marketing Services

BTL Activities are Below the Line activities. These are activities done at a micro level and are non-conventional in nature. They form a part of non-media communication. Some examples to rectify what BTL marketing means are telemarketing, sponsorship, flyers distribution, etc. Statistics show that companies that do BTL activations often have 17% more engagement on their page. BTL activities are done with the aim to increase loyalty and quality sales. Floodlightz is a BTL agency that organizes various BTL activities in Delhi-NCR for clients like URide cab driver acquisition, The Burger Company, Goodluck Ayurveda, SPPC Health Camps, etc. BTL activation methods are measured in sales and feedback and also, in the insights the marketer is getting.