HathMe Digital Card: An All-In-One Solution

Hathme Digital
5 min readMay 7, 2024

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HathMe has made itself heard as a brand in major cities in India. It is a platform catering to various segments, benefiting both customers and merchants through multiple methods, and one of them is the HathMe Digital Card. The main purpose of the cards is to offer discounts and promote the brand visibility of the stores that have a partnership with HathMe.

HathMe Digital Card

The HathMe Digital Card is basically an exclusive card, and it offers discounts to anyone who has acquired it. It works across segments and outlets that have tie-ups with HathMe. To explain it further, in the simplest of words, a customer may have acquired the HathMe Digital Card on their visit to a particular store of a certain segment, but they can use the card for discounts at any store belonging to any segment, such as beauty, fashion, jewellery, gym, opticals, and so on. Given that the store they are visiting for discounts has partnered with HathMe, On the other hand, this earns the former store that has given out the HathMe Digital Cards loyal customers while having their brand promoted each time the customer uses their card.

HathMe Digital has been functioning for the past five years, and since then, it has been creating ripples across cities due to its unique ideas. The Digital Card model is most loved by business owners because it allows them to draw customers as well as retain them as loyal customers. The HathMe Digital Card is indeed an all-in-one solution for creating a thriving and happy ecosystem of buyers and sellers by offering discounts and improving customer retention.

Why should a brand join hands with HathMe?

One of the most important goals of a business while trying to attain success is to build brand value. Creating a brand out of a business requires strategic planning and consistency. The HathMe Digital Card does the job of helping businesses scale and build a brand. The cards are promotional in nature and more for businesses than HathMe itself. These cards bear the name of the businesses, and then they are circulated through their customers, who use them for discounts. It is a very simple yet effective strategy.

Therefore, if a brand wants to grow their business and make their name known in their city or town, then partnering with HathMe would be a good move.

How does the HathMe Digital Card work across segments?

It is all due to HathMe’s amazing partnership strategies and extensive network. HathMe’s network is diverse and inclusive, creating a space for businesses to grow. Businesses belonging to multiple segments come on board because of the amazing marketing power of digital cards.

These Digital Cards also help eliminate competitors from the businesses that have purchased the HathMe Digital Cards. Having shed some light on discounts, it is necessary to provide clarity on the fact that the businesses offering discounts on the HathMe Digital Cards decide for themselves the type of discount they are offering or whether it is applicable to all of their products or services.

Why are the businesses provided with so much flexibility by HathMe?

The businesses are provided with the flexibility to choose how they want to proceed with discounts because HathMe believes businesses can only flourish when they have the full power to decide their own strategies and processes. HathMe simply offers a helping hand, and it is up to the business to take the offer or not. However, more often than not, HathMe’s offer has been accepted by most businesses.

Why is it important to tackle your competitors?

Every business owner knows that in order to keep a business growing, one needs to be on their toes at all times. One must monitor any changes in their sales or the changes in a competitor’s business models. If a competitor is doing better than you while selling the same type of services or products, then it calls for an inspection of your own business model.

However, one of the most effective ways of tackling your competitors is to let HathMe do it with the power of its Digital Cards. Your role here as a business owner will be to purchase these cards and implement them.

HathMe caters to all types of niches.

Big or small, new or old, HathMe caters to all types of businesses across various niches. The HathMe Digital Card is a powerful tool to use during transactions, so it binds customers to businesses. Loyal customers ensure regular and consistent sales. This brings profit to a business.

HathMe provides low-cost marketing.

HathMe is providing great marketing to businesses at a very low cost by means of its Digital Cards. HathMe’s Digital Cards facilitate valuable branding for businesses.

The power of retention and repeating customers

HathMe’s Digital Cards help businesses scale by helping them retain customers who keep repeatedly coming to them for their services or products. We are all well aware of the fact that loyalty means profit.

HathMe Digital Card builds brand value for your business.

HathMe digital cards fix your customers, and through their loyalty, you build a valuable brand name for yourself. Branding is very important for a business nowadays. It gives them credibility and helps them reach new heights.

The HathMe Digital cards urge businesses to understand their customers recall value, frequency, and recency. It is so because, with this understanding, businesses can make informed decisions regarding which customers to prioritise first. After analysing, the business owners distribute these cards to their premium customers. These premium customers then visit other HathMe-partnered stores with the cards for discounts, and this is how the branding happens organically.

Conclusion

Thus, we can come to the conclusion that HathMe’s Digital Cards, an all-in-one solution, is a very dynamic way of approaching the scalability of a business. Businesses will grow and thrive with its widespread distribution and influence. HathMe understands the power of brand loyalty and brand value and leverages them for the overall growth of businesses. It is a successful way of upscaling businesses.

Source: https://havily.com/hathme-digital-card-an-all-in-one-solution/

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Hathme Digital
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HathMe Digital is here to help you upscale your business in all possible ways. Hathme will help you gain and retain customers, and help you build a brand.