hayleyrpettisNot Your Average College StudentEvery individual expects a well-planned out, picture perfect, happy ending college experience, but is that always going to be the case…May 3, 2016May 3, 2016
hayleyrpettisvisuals are keyIn my personal opinion, I think visuals are extremely important when drawing in your audience. I, myself, am more drawn to a book or movie…Apr 12, 2016Apr 12, 2016
hayleyrpettisUplifting storytelling and how to go about itWhen I think of uplifting stories, I instantly think of the background behind it. I believe most stories have a rough background, which is…Mar 8, 2016Mar 8, 2016
hayleyrpettisReflectionAfter listening to everyone’s presentations it was clear there was a pattern, story structure. There were two different brands that…Mar 1, 2016Mar 1, 2016
hayleyrpettisCoca-Cola El SMS: Written analysisCoca-Cola’s “El SMS” short film meaning “short message service” better known as a text message. Essentially this Coca-Cola story is showing…Feb 23, 2016Feb 23, 2016
hayleyrpettisRam Trucks 2013 ad vs Budweiser 2014 adThe first ad I chose is probably well-known by many individuals, the 2014 Budweiser Super Bowl ad. This ad has an amazing story line…Feb 9, 2016Feb 9, 2016
hayleyrpettisTrue or not trueIn my personal opinion I believe that factual story telling is more affective when working with brand story telling. When looking at a…Feb 2, 2016Feb 2, 2016
hayleyrpettisStorytelling, yay or nay?Storytelling in today’s media and content marketing has becoming a very popular topic. Whether it’s am ad, brand or even ourselves, we are…Jan 26, 2016Jan 26, 2016
hayleyrpettisSafeway- Ingredients for lifeSafeway is a very well-known brand to most individuals. They’re best known for their fresh ingredients, convenient locations and excelling…Jan 19, 2016Jan 19, 2016
