Navigating the nexus: Cultural norms, family, and gender stereotypes in women’s leadership

Pierre Ntango, HAZEYouth
10 min readMar 24, 2024

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Photo by Shane Rounce on Unsplash

As we delve deeper into the barriers that young women leaders encounter, this second piece in our enlightening seven-part series brings to the forefront the complex interaction among cultural norms, deep-seated gender stereotypes, and the pivotal influence of family dynamics. Our survey revealed that a significant 62% of young women perceive these societal factors as significant barriers, highlighting the intricate web of influences that shape, and frequently restrict, their leadership paths.

In this analysis, we present the initial findings of the HAZEYouth (2024) survey, focusing on young women’s insights regarding:

  • Culture and social norms: Nearly half of the respondents pointed to societal norms as a barrier, indicating that prevailing cultural expectations significantly influence women’s perceived roles and opportunities in leadership.
  • Family dynamics: Over 40% of young women acknowledged family dynamics as a challenge, suggesting that familial expectations and responsibilities often intersect with and impact their leadership aspirations.
  • Gender stereotypes: Although a smaller percentage, the impact of gender stereotypes is nonetheless critical, with respondents highlighting how these stereotypes pigeonhole women’s capabilities and suitability for leadership roles.
Source: HAZEYouth, 2024. Young Women’s Leadership Survey.

This blog aims to shed light on these findings, encouraging a dialogue that moves us towards dismantling these barriers. By understanding the root causes and intersections of these challenges, we can work collectively to create an environment where young women leaders are not only supported but thrive.

Addressing cultural norms and their impact on young women’s leadership

Cultural norms, those unwritten rules that societies abide by, significantly influence acceptable behaviors, roles, and expectations, especially concerning gender. These norms are deeply rooted in the cultural beliefs, values, traditions, and practices that have been established over generations. Young women in our survey highlighted how these societal norms act as barriers, limiting their leadership opportunities and aspirations. The beliefs shaped by cultural and religious traditions often dictate what is considered acceptable behavior for women, thereby restricting their leadership roles. Particularly in cultures where leadership is viewed predominantly as a male domain, women find their participation severely limited.

In patriarchal societies where male dominance prevails, women often find themselves marginalized, confined to roles that see them as subordinates, thus minimizing their contributions, especially in decision-making processes. Such environments pose significant barriers for women who aspire to leadership positions, as they find themselves having to prove their worth against ingrained gender-insensitive attitudes. The challenges of asserting leadership in these settings are compounded by systemic inequalities and power imbalances, making the journey towards leadership an uphill battle for many women.

The persistence of gender inequality, reinforced by cultural norms, results in a scarcity of leadership opportunities for women, coupled with a lack of supportive structures for their leadership roles. The concept of a “gender ceiling,” much like the “glass ceiling,” symbolizes an invisible barrier that prevents women from reaching the highest echelons of leadership, a barrier built on deep-seated gender biases. Furthermore, these norms can manifest in direct forms of oppression, including harassment and violence, which further deter women from pursuing leadership roles. Educational and professional development barriers, particularly prevalent in some cultures, directly affect women’s ability to climb to leadership positions, illustrating the multifaceted challenges posed by entrenched cultural norms.

Confronting patriarchy: My journey as a young woman in law

I am Ava, a 28-year-old professional at a top law firm. Despite my qualifications and dedication, my journey to becoming the youngest member of our management team, one of only two women in a group of seven, has been anything but straightforward.

I recall a time when we were handling a case. My assistant and I met the client in our boardroom. I greeted him and asked for a brief. Yet, he repeatedly addressed my assistant — despite my responding to all his queries, he consistently ignored me. I almost lost my cool. When this pattern repeated with several clients, both female and male, I came to realize that their failure to recognize me as the lead lawyer was not personal but stemmed from deep-seated cultural norms. These ingrained perceptions about the roles men and women are expected to play in professional settings subtly dictated their behavior and attitudes towards me.

The journey of young women in leadership is significantly influenced by social norms, which present considerable barriers to both entry and advancement. Women leaders often find themselves contending with stereotypes and biases that can undermine their credibility and authority. The lack of supportive systems and networks makes navigating leadership roles even more challenging. These norms not only dictate the opportunities available to women but also the challenges they face in leadership roles and the level of support they receive from their families and communities, underscoring the need for a concerted effort to transform these ingrained cultural barriers.

To dismantle these barriers, a comprehensive approach is necessary, one that promotes positive narratives around women leaders while challenging traditional stereotypes. Empowering women through education, skills development, and leadership training is crucial to overcoming societal barriers. Advocacy for gender equality policies and protections for women in leadership roles can address systemic obstacles. Engaging communities in discussions about gender equality and the importance of women’s leadership can help shift societal norms, paving the way for a future where young women can lead freely, unencumbered by the weight of cultural expectations.

Understanding gender stereotypes in young women’s leadership

Gender stereotypes are preconceived ideas about the roles and behaviors appropriate for women and men. These stereotypes often stem from and reinforce cultural norms, leading to a pervasive belief system that categorizes leadership and assertiveness as masculine traits, while women are expected to be nurturing and compliant.

The manifestations of these stereotypes in the context of leadership are multifold and largely detrimental. There’s a pervasive belief system that associates leadership traits predominantly with masculinity, which inherently undermines women’s authority and their perceived suitability for leadership roles. Women, particularly in certain cultural and societal settings, find themselves pressured to conform to traditional roles that often exclude leadership positions, especially in environments where such roles are viewed as contradictory to femininity.

These stereotypes play a significant role in the underrepresentation of women in leadership positions by fostering environments that discourage women from aspiring to these roles. Young women, in particular, face the brunt of stereotypes that paint them as too inexperienced or not mature enough for leadership, thereby narrowing their opportunities even further. The stereotype of women as the “weaker gender” severely impacts the perception of their capability to handle leadership challenges, making it arduous for them to be recognized as competent leaders. Discriminatory practices stemming from these stereotypes result in unequal opportunities, wage disparities, and restricted career advancement for women, further entrenching gender inequality in leadership roles.

Breaking barriers: A young woman’s journey to leadership amidst gender stereotypes

My name is Lyz, and I am 35 years old. In my early career, I was part of a dynamic team at a nonprofit focused on environmental conservation. Our project aimed to develop community-based conservation initiatives, and I was eager to lead one of the critical segments. However, when I proposed my ideas and expressed my interest in leading the project, I sensed hesitation from senior management. The feedback was not about my qualifications or the merit of my ideas; instead, the underlying message concerned my age and gender. “It is a challenging project, perhaps too demanding for someone at your career stage,” was the polite way of saying they doubted a young woman’s capability to handle leadership responsibilities in a demanding environment.

I sought mentorship from a seasoned leader within the organization, a woman who had navigated similar challenges. Together, we strategized on how to present my case. I was eventually entrusted with the project leadership, but the journey did not end there. With each decision I made under intense scrutiny and every achievement met with surprise rather than recognition, I persevered, driven by a deeper understanding that overcoming these barriers was not solely for my benefit but for the empowerment of every young woman who would follow in my footsteps.

The project was a success, and this was not just a personal victory but a demonstration of the possibilities for challenging and overcoming gender stereotypes in leadership.

To effectively challenge and dismantle gender stereotypes that hinder young women’s leadership, it is imperative to initiate systemic changes that address the very foundation of societal structures, beliefs, and practices that perpetuate these stereotypes. Transforming cultural narratives around gender roles is crucial, requiring a critical examination and revision of stories, media portrayals, and historical accounts that have traditionally depicted leadership as a male prerogative. Inclusion of diverse voices in the policymaking process ensures that policies not only reflect the needs of all genders but also actively dismantle barriers to women’s leadership opportunities.

Fostering open dialogue within communities to confront and challenge ingrained beliefs and stereotypes about gender is essential. Continual advocacy and activism play a pivotal role in keeping gender equality and the fight against stereotypes at the forefront of societal consciousness. Through relentless campaigning, lobbying, and mobilization, it is possible to ensure that gender equality remains a priority for governments, organizations, and societies at large, paving the way for young women to ascend to leadership roles unencumbered by the weight of stereotypes.

Shaping young women’s leadership through family dynamics

What are family dynamics?

Family dynamics significantly influence the development of leadership qualities in young women. These dynamics encompass the intricate interactions and relationships within a family, fundamentally shaping an individual’s beliefs, values, and self-perception. The role of the family extends beyond mere upbringing; it determines access to opportunities, support mechanisms, and the autonomy crucial for nurturing leadership.

Effects of family influence

While families often provide a strong foundation of identity and support, they can also pose challenges for aspiring female leaders. Early socialization within the family can embed traditional gender roles, potentially stifling young women’s ambitions and confidence in seeking leadership positions. The allocation of household responsibilities, predominantly to women, can further detract from their energy and time available for leadership endeavors.

The support or lack thereof from family members profoundly affects a young woman’s self-esteem and ambition. Decision-making within the family, particularly concerning education and career choices, can either empower or restrict a young woman’s leadership journey. Moreover, control over resources such as financial support and networking opportunities can be pivotal in facilitating or impeding leadership development.

Cultural norms within certain family dynamics may limit young women’s physical mobility and social engagement, essential for leadership roles. The expectation to balance professional duties with familial obligations often disproportionately falls on women, limiting their participation in demanding leadership positions. Additionally, societal pressures surrounding marriage and motherhood can divert focus from career progression, leading to potential discontinuation from the workforce.

Peace’s path: Breaking barriers and embracing politics against family odds

My name is Peace. I grew up in a loving family with three sisters and three brothers. Our parents provided for us to the best of their ability. We were all sent to the best schools they could afford. After completing university, I decided to join politics. I wanted to compete as a youth councillor in my local government. This decision was met with resistance, not because of a lack of belief in my capabilities, but due to concerns about the disruption it might cause to their marital aspirations for me. My parents tried to push my younger brother, who had never expressed interest in politics, to run for the position. They attempted to “bribe” him into acceptance by promising to fully fund his campaign. My brother jokingly told me that he would take up their offer and their money and back me!

Determined to join politics, and with the support of my brother, my family eventually accepted. It took many challenging conversations and negotiations to convince them that this was my dream. Once on board, they did all they could to ensure a successful campaign. My family’s support has been my strength on a journey that led me to become a member of parliament.

Harmonizing family dynamics with leadership ambitions

To effectively support young women in leadership, it is imperative to address the impact of family dynamics. This involves advocating for a shift in societal attitudes towards women’s roles in both the domestic and professional spheres. Promoting an equitable distribution of household responsibilities and fostering environments that value the roles of all family members can alleviate the burdens on young women.

Establishing supportive measures such as accessible childcare, flexible working arrangements, and family-oriented workplace policies can significantly ease the professional and domestic balancing act. Education on effective work-life integration, coupled with empowerment through skills development and decision-making autonomy, will equip young women to pursue their leadership paths confidently.

Ultimately, raising awareness about the importance of female leadership across all life aspects can catalyze a cultural shift, fostering an environment where young women’s leadership is not just accepted but expected.

The bottom line

As we conclude our exploration of the intricate landscape that young women navigate on their path to leadership, it is evident that societal norms, family dynamics, and gender stereotypes significantly shape their journeys. These elements, deeply ingrained in our culture, outline the challenges faced but also highlight the resilience and determination of young women aiming for leadership roles. Our next discussion, “Blog 3: Bridging Educational, Mentorship, and Advocacy Gaps for Aspiring Young Women Leaders,” will explore the educational hurdles that young women face. It will underscore the critical role of mentorship and advocacy in smoothing their path to leadership positions, shedding light on how these key factors can support and empower aspiring young women leaders in overcoming obstacles and achieving their goals.

About the author

Pierre Ntango, the Founder and Executive Director of HAZEYouth, transforms his personal challenges with substance abuse into a force for empowering the youth. His journey fuels the mission of HAZEYouth, which is to support the growth, creativity, and holistic well-being of young people.

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Pierre Ntango, HAZEYouth

Founding Exec Director HAZEYouth, Transforms young minds, catalyzes creativity and excellence. Reformed rebel turned youth advocate, musician, songwriter.