Heardbeats : A Project Revolutionizing the Live Concert Industry

Heardbeats.com
8 min readOct 29, 2017

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If you’ve ever tried to purchase a ticket to your favorite artist’s concert or event and unfortunately were unable to despite all your best efforts, there’s a project just for you coming your way.
Towards the end of 2015, 10 million people attempted to buy tickets for Adele’s 2016 US tour. But only 100,000 tickets were sold and remaining 9 million fans never got their hands on tickets.
In order to address this problem, our project began over a year ago, on a mission to eliminate existing barriers in the live music industry and bring the live concert experience to any location imaginable through virtual reality.

The platform is named Heardbeats.

Heardbeats Overview

Hearbeats is a platform which allows its users to enjoy their favourite concert from any location they desire at affordable prices.
We are aware of the fact that any live concert or event always has limited tickets for sale because of venue limitations. But because of this, many people have never been able to purchase tickets to these concerts despite their willingness to pay. But now, technology has advanced and we’ve moved into the age of digitization.
To take advantage of that digitization, Heardbeats has been developed. The Heardbeats leaders have successfully contracted a team made up of top experts, completed market analysis in North America and Europe, conducted market validation focus groups, tested their UI/UX platform prototype with 250 people, and completed strategic planning for 2018.
The platform is focused on providing a means to those people who are unable to book their tickets but want to watch their favourite musical artist performing live in a concert, while sitting in the comfort of their homes using digitization and virtual reality platforms.

How Does Heardbeats Work?

Heardbeats is a platform that delivers complete solutions to current issues in the concert industry and revolutionizes the musical world, allowing live music to cross new frontiers and reach more people than ever before.
This platform will also be supported through an application which will be compatible with your smart phones as well as tablets. Through Heardbeats you will find:

Best Live Concerts Via Streaming (Pay-per View)

With Heardbeats, you won’t miss out on your favourite concerts. You can enjoy the best live streaming experience at an affordable price that will take you virtually to the optimal vantage point from which to watch the show.

On demand concerts at your disposal
(Video on Demand — VOD)

If you subscribe to Heardbeats, you can enjoy hundreds of live concerts whenever you want. In addition, most of the concerts that we will broadcast through PPV will later be available in VOD.

Main Highlights Of Heardbeats Platform

There are some unique features that the Heardbeats platform offers which separates it from other platforms and makes it a leader in this domain. Let’s have a look at those unique features:

Access To Live Multi Camera
All the cameras which are covering that concert in Full HD or even 4K, will be at each user’s disposal. You will be able to choose the camera angles you want to see and the ones you don’t. You can choose the angle, resolution, and PPI to make the live concert experience even more refreshing.

Access to 360º Transmission
This is the first time you’ll have access to 360º live video transmission on your compatible VR set. You will constantly be in the best location at the concert at all times, enjoying a 360º unframed experience with surround sound. It truly feels as if the concert is just for you, whether you are watching from a front row camera or one from the middle of the crowd. If you do not have an VR device, you can still enjoy the 360º video on your TV screen.

Exclusive Content
Now, with the help of Heardbeats platform, you will have access to exclusive content including behind the scenes concert videos, interviews with the artists, and unedited footage.

Roadmap Of Heardbeats

Every promising project must have a road map in order to accomplish the promises it makes to the public it is dedicated to. The future of the live concert industry is bright and after the use of Heardbeats, it will definitely improve for sure.
The future success of Heardbeats will be based on the funds raised in its ICO crowd sale. These are the project’s milestones according to the ICO’s success in raising funds:

Completed to date

  • Market analysis in North America and Europe.
  • Hiring of team members.
  • Branding development.
  • Market validation focus groups.
  • Company created in the state of Delaware, U.S.
  • UI/UX platform prototype design.
  • UI/UX platform prototype testing with 250 people.
  • Development of multiple designs of our all-in-one headset.
  • Selection of final design and creation of 3D render of headset.
  • Design validation with experts.
  • Website.
  • 2018 strategic planning.

$3M

  • SILICON VALLEY HEADQUARTERS.
  • Recruitment and hiring of more team members.
  • Live Concert Web Platform.
  • Application for iOS & Android.
  • Close Negotiations with Producers.
  • Planning and Development to integrate technology needed to record and broadcast concerts in virtual reality around the world.
  • More Marketing.

Platform — first concert deadline: May 2018

$5M

  • Applications for Apple TV, Chromecast, Roku, Amazon Fire TV.
  • Recruitment and hiring of more team members.
  • More Marketing.

$15M

  • Development of exclusive all-in-one VR headset to transmit the concert experience in the best way possible with built in surround sound.
  • Recruitment and hiring of more team members.
  • More Marketing.

$20M

  • Creation of a research and development area that focuses on new technologies that elevate the experience of being at a concert to new and unexpected levels for the user.
  • Recruitment and hiring of more team members.
  • More Marketing.

100% of the tokens.

  • Creation of a custom set where private concerts with recognized artists will be performed and transmitted only by Heardbeats. Users can interact directly with the artist from afar through our platform.
  • Recruitment and hiring of more team members
  • More Marketing
  • ONE MORE THING: If we sell 100% of the tokens we must celebrate! We will offer a free music concert for all ICO investors with artist chosen by the investors themselves through a voting mechanism. The location of the festival will be chosen in the same way. Investors who are unable to attend can enjoy it for free through our platform. It will also be the first show broadcast by Heardbeats. And of course, all other users will be able to get their virtual ticket as with any Heardbeats concert.

Heardbeats Business Model

The business model of Heardbeats is based on three primary sources of revenues which are explained as follows:
Sale Of Tickets Of Live Concerts Via Streaming
The revenue will be generated based on the tickets sold for a particular concert. The revenue percentage will be discussed with concert producers after the ICO of Headbeats has concluded.
Monthly Subscription
This feature allows users to watch hundreds of concerts available through Heardbeats. Those concerts can be watched an unlimited number of times.
Merchandise Sales
This source of revenue includes the sale of artists’ merchandise sold as a package/box. The merchandise will be unique to each box and will be related to the artist performing in concert.

Heardbeats (HBD) Tokens

HBD Tokens are the built-in currency of the project which will be used to buy tickets for live concerts. With the use of these tokens, a user will be able to get tickets at attractive prices and receive exclusive deals.
After the ICO’s conclusion, all the unclaimed tokens will be burned.

Name: Heardbeats Token
Symbol: HBT
Total supply: 110,000,000 (110 million)
Initial Rate: Price per token, locked. 1 token = 0.45 USD
Platform: WAVES
Token Distribution
Total supply of HBD tokens will be 110 million and out of it, 3.3 million will be distributed to the bounty campaign.
Tokens sold during the Pre-ICO and the ICO represent 80% of the total tokens. The remaining 20% will be split between the Heardbeats Team and advisors (17%) and the bounty campaign participants (3%).

Heardbeats (HBT) ICO Crowd Sale

Heardbeats’ ICO crowd sale will be divided into two phases, namely the Pre-ICO and main ICO crowd sales.
The pre-ICO sale will begin on 3rd November 2017 and ends on 16th November 2017.
The investors in the Pre-ICO will receive huge bonuses on HBT which will be 50% bonus during the first five days and 30% bonus during the next 9 days.
The bonuses will be received in additional HBT.
For pre-ICO stage, only 10% of total supply of HBT will be available for sale which will be equivalent to 11 million tokens.
The main ICO crowd sale begins on 24th November 2017 and will ending on 21th December 2017. This stage will also offer attractive bonuses to the investors starting with 25% and progressively decreasing to 5% at the final stage of ICO crowd sale.
In this crowd sale, 70% of total supply of tokens will be available for sale which will be equivalent to 77 Million.
Tokens can be purchased with BTC, ETH, WAVES, DASH, BCH and XMR through Coinpayments.
All unclaimed tokens will be burned and a full report on investments and remaining supply of tokens will be released after the ICO.

Bounty Campaign Details

Heardbeats has a bounty campaign and 3% of total supply of tokens will be reserved for compensation of bounty campaign participants.
The details of Bounty Campaign can be found here: https://bitcointalk.org/index.php?topic=2350345.40

Conclusion

This project offers extraordinary value to the general public and the problem it solves can benefit music fans throughout the world. We all have faced the problem of tickets prematurely selling out. Additionally, this project is based on Blockchain which means that complete transparency as well as security is promised.
The music and concert industry is a high revenue generating industry and adding value to this industry via a virtual reality platform means a significant growth in the near future.
So, take an in-depth look at Heardbeats and join our crowd sale.

Read more about Heardbeats at our official channels:
Website: https://heardbeats.com/
Medium: https://medium.com/@heardbeats
Telegram: https://t.me/heardbeats_group
Twitter: https://twitter.com/heardbeatsteam
Facebook: https://www.facebook.com/heardbeats
Bitcointalk: https://bitcointalk.org/index.php?topic=2321298
Whitepaper: https://heardbeats.com/docs/heardbeats_whitepaper.pdf

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Heardbeats.com

Heardbeats eliminates the physical barriers that currently exist in the industry and brings the live concert experience to any location in real time through VR.