We were brought on by founder Alma Har’el to turn non-profit Free the Bid into FREE THE WORK. While Free the Bid was a searchable list of female-identifying directors meant to make the process of hiring for commercial spots more inclusive, FREE THE WORK was to be usable to creatives of all kinds — from different professions and underrepresented identities — and the people who hire them in a variety of creative industries, including advertising, television, music video production, and film. We needed to create a product that merged a variety of use cases:
LA | June 27, 2019
On June 27, 2019 at the Intercontinental Hotel in Los Angeles, 400+ top female engineers were able to network with top tech companies who are committed to inclusion and innovation. Through panels, keynotes and presentations, companies and attendees alike were able to engage in meaningful and actionable conversation surrounding the past and future impact of women in tech.
Meet the women responsible for ensuring that the male-dominated, smoke-filled rooms of Mad Men remain a thing of the past.
After spending over a decade working for traditional agencies, Maura Cottle, Melissa Gore, and Melissa Bennett stuck out on their own to start Heat Waves, a women-led agency focused on developing digital experiences for beloved brands by the likes of Sephora, Sweetgreen, Sonos, and Reformation, to name a few.
Here, the creative collective of female founders shares how they built their disruptive digital agency from the ground up, including what it’s like working with major brands and why having a…
Underneath the bold headlines and damning statistics highlighting the lack of parity for women and people of color in entertainment, there’s a more nuanced conversation that shouldn’t be ignored. As actor and producer Viola Davis explained at Variety’s Inclusion Summit back in May, “I do not want to be a part of a rider,” referring to inclusion riders, the legal language actors can bake into their contracts to ensure more diverse representation on their projects. Actor Frances McDormand first put the practice in the spotlight during her 2018 Oscars acceptance speech. “No, seriously,” Davis said. …