Helen DooleyRebranding: If it Ain’t Broke, Don’t Fix it!People have opinions. Everyone knows that, and opinions are EVERYTHING when it comes to a brand’s image. Some companies start off lucky…Dec 9, 2018Dec 9, 2018
Helen DooleyBirchbox — The Beauty Brand That Not Only Helps You Live Beautifully, It Shows You!So, I’m a 21-year-old college girl. You’d think I major in makeup, know all the new trends, and have my routine down pat. There’s only one…Sep 25, 2018Sep 25, 2018