gm frens,
now that we’ve finished assembling our team of the littles avengers, it is time to reveal some of the top secret plans we’ve been working on.
as you know, we’ve been very vague and secretive about what we have planned for the littles, and this was done for a variety of reasons, mostly to underpromise and overdeliver.
but now i am excited to share some details about the direction we are taking the littles and how we plan to reward our frens for your trust, patience, and contributions to creating one of the best communities in the metaverse.
let’s begin 😊
defining our brand
my inspiration for creating the littles is my two year old, jordy.
the way she approaches the world in such simple ways and complete rawness reminds me of the forgotten days. as if that’s not enough, the extra touch of imagination is what makes these moments so magical.
my mission with the littles is to help you find those long forgotten moments.
throughout my journey, i’ve studied how world class storytellers are able to create an escape, a sanctuary from this crazy world.
this led me to believe positioning the littles as an IP brand is the best way to make it through to a mainstream audience that transcends web2 + web3.
we have the freedom to explore, innovate and pursue different creative directions all with one goal in mind for our audience — to develop an emotional investment.
this, i believe, is the real utility of any NFT project.
as we have big hairy audacious dreams, we must target both the tangible and intangibles of emotions.
experiences (tangible)
phase 1 — level up
this will revolve around our arcade games and “leveling up” your littles.
we’ll go into more detail in a separate article, but the tl;dr is that you will be able to utilize tokens from other projects to play games in the littles’ arcade.(or if you are a littles holder, you’d get a free limited game pass)
these games will offer prizes that include new upgrades within our ecosystem, i.e. thelittlekongz, thelittlesups, thelittlekings, thelittlecats
this allows us to grow our community organically based on demand while rewarding our existing community members.
phase 2 — engage
while phase 1 introduces the mechanic for owners to level up their littles and grow the collection organically, phase 2 focuses on engagement.
to further deepen your experience with your littles, this phase encourages interacting with your littles in ways that produce both tangible and intangible rewards.
creating real value for our community will always be our north star.
phase 3 — wagmi
this is where things really come together.
by this point, we will have integrated other projects within our littles world.
you’ll be able to level up your littles, customize them, and lots more within our ecosystem.
phase 3 will give you a chance to flex and experience all of these moments with your frens!
(yes, this is all you get, for now 😊)
metaverse
our experiences are not only limited to the engaged players, but also the casual wanderers of the metaverse.
imagine a world where every step u take is an adventure, where every corner is an easter egg, where every interaction is a fun, rewarding experience.
this is my vision and it’s why I get sooo excited to wake up and build every single day.
now, to achieve the holy grail, we must also venture into the intangibles of emotions: entertainment.
entertainment (intangible)
as we engage the brain, we must also nourish the heart.
throughout human history, we passed down knowledge and wisdom through fireside chats and stories.
stories are what give us a sense of hope, wonder, and purpose.
that’s why the second pillar of our plans will revolve around storytelling.
phase 1 — moments
being able to capture enjoyable moments that resonate with our community is key in developing a meaningful emotional connection.
phase 2 — stories
through that connection, we’ll begin telling deep and immersive stories that truly solidify our bond as a community.
yes, this is very intangible.
yet these are powerful forces that are essential ingredients in every world class brand.
this is just the beginning of our adventure
as you might already know, i don’t like to reveal too much at once because i think it’s fun to always have an element of surprise.
so to close things out, i just want to express that everything i’ve shared today is just the beginning.
we plan to produce IRL experiences, brand collabs, meaningful merch, littles initiatives and soooo much more.
everything will be done with the community’s best interests in mind because only together can we build a magical world that’s safe from “The Serious Grown Ups.”
we can’t wait to see what new adventures await us all!
much love 🌟
wil
