We will be looking, for example, at indicators such as conversion and retention rates.
We have a plan!

Please bear in mind that analytics cannot reflect your goals, since a lot of factors are left out in those data. See also http://blog.chriszacharias.com/page-weight-matters as example on how YouTube missed out a big mass and accidentally found out about it. Another factor is people blocking analytics (this is a lot lately), so please treat such results carefully.